Contactual Nabs $9M 1st Round

Hosted contact center firm will use round to build up its platform and sales efforts

Contactual, a company that’s developed a hosted contact center system allowing businesses to outsource customer relationship management functions like handling customer calls and emails, said Wednesday it closed million in a first round of financing.

Based in San Mateo, California, Contactual said it would use the funding to support ongoing development of its lead product. The funding was led by Leapfrog Ventures of Menlo Park.

“Contactual was the first company to apply the hosted application delivery model to the contact center, and they have established the leadership position in the space,” said Pete Sinclair, co-founder and managing director of Leapfrog Ventures. “We believe Contactual’s model will change the contact center landscape because of its cost, flexibility, and speed-to-market advantages.  Contactual already has a sizeable customer base, multiple revenue streams, and broader functionality than other vendors.”

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